I recently read an article by a fitness entrepreneur that suggested as a fitness professional I needed to focus my business on selling "Hope" to my clients. Now, that may seem all well and good, and in some respects that statement can be considered tolerable. If you are one of the many that find the word "hope" being unconsciously used after reading this blog, then you may find it necessary and helpful to read my previous blog "Hope vs Faith". That particular piece will help set the stage for this follow up blog entry.
I'm not in the "Hope" selling business. What I will SELL you may cost your habituated identity more upfront AND will GIVE you more return on investment in the long run. Confused yet? Interested maybe? Well, I sell something that holds it's value much longer. TRUTH.
I have found that quality purchases seem to be a better investment than buying the same or similar product over again to replace the first. Quantity vs Quality. Seems to me when buying a lesser product, many times it ends up needing to be replaced which can cost one more money, time etc. Their's something to be said about learning through your experiences. Their's also something to be said about learning from your experiences.
So, here it is...buy into it or keep buying your time. Oh, that's right, you don't have much of that either. You've been trying everything under the sun to come to some understanding of yourself and why you haven't achieved your fitness goals. It seems to be working for everyone else, just not you. Well my friend, let me reassure you that you are not an anomaly. You just need to be told the TRUTH.
TRUTH is, it isn't easy. It takes work. It takes effort. It takes responsibility. It takes honesty. You probably already know all of these things. If you are a client of mine I know you do because I remind you on a daily basis. And, maybe all you need is a friendly, little reminder such as this one. Glad to be of service. If you didn't know, then let me be the first to let you in on this universal secret.
Not too many things happen to fall into the laps of those that remain passive. I have been roughed up by this reality all too many times myself. It's been my experience that action allows mysterious intervention. In other words, taking action not only produces an effect but also produces the unexpected. Putting in the effort will get you a result and more importantly bring you to new awareness. Awareness that can be harnessed as renewable energy later. I guess you could call it the Green Effort.
Keep putting in the effort and don't forget to stay conscious to the possibilities of positive change that are offering themselves up to you in the process. If you don't know which way to turn then let me be your guide and get you on your way to creating the space for all the possibilities. The Habitsforming plan of action is not conventional AND it works. If you're not afraid to be sold the TRUTH and finally find a plan that works for you, then you have found your starting gate.
Initiate the action and get yourself enrolled where TRUTH always prevails at Habitsforming.com.
TRUTH-fully yours,
Rochelle Gravance
WHAT ARE YOU BUYING?
July 28, 2008, 10:34 pm
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